The Minnesota Twins are hosting Major League Baseball’s All-Star festivities in 2014. One of the first orders of business following the New York Mets finishing their tenure as All-Star host was to reveal the new logo for next year’s event.
MLB passed along the design on Twitter:
As a part of the announcement via MLB.com, Twins owner and CEO Jim Pohlad said the logo moved the organization one step closer to realizing a dream:
The Twins are honored to host the 2014 All-Star Game events. Even before opening Target Field in 2010, we dreamed of hosting this incredible event. With this logo unveiling, we’re one step closer to making this dream a reality.”
Next season’s Midsummer Classic will mark the third one in Minnesota, but the first since 1985. The city also hosted the spotlight event in 1965.
The logo represents Minneapolis by fitting Target Field into the city’s landscape. It also incorporates the team’s colors, the Twins’ logo and the league’s logo, bringing everything together to make it clear which team is hosting the event.
Although the All-Star Game has taken place in the city before, it will be a first for Target Field, which opened in 2010. The spacious ballpark provides a perfect backdrop with the skyline, and that was incorporated into the logo as well.
Of course, revealing the design is just the first step in the process. Getting the city ready for the rush of baseball fans who come to witness the game’s biggest stars take part in the Home Run Derby and the All-Star Game is just getting underway.
That said, the logo gets the Twins organization off to a good start as it starts looking toward July 15, 2014. It’s a nice mix between the team aspects and the league-wide event without getting overly complicated. Baseball is a traditional game, after all.
Now, the organizers have 50 weeks to sort out everything else.
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